Costco Growth Advisory
Costco Growth Advisory

Grow your Costco business with clarity and control.

You already have a strong brand. Clarity is what makes Costco growth sustainable.

As Costco scales, it gets harder to manage. We help you turn that complexity into advantage.

Request a Costco Growth Audit Take the Self-Assessment
10+ Years on Growing Costco Sustainably
$5 Billion Sales, 50+ Brands
The Problem

Costco gets harder when growth outpaces visibility.

Most vendors don't struggle because they're careless. They struggle because Costco grows in a way that exposes every weakness in the system.

What used to be manageable through instinct, broker updates, and scattered spreadsheets starts to break down once the business reaches meaningful scale.

You may be feeling it if…

  • 01Sales are growing, but profitability is harder to explain.
  • 02You're not sure where margin is being won or lost across SKUs, programs, deductions, markdowns, or returns.
  • 03Costco decisions sit across sales, brokers, finance, and operations — but no one fully owns the system.
  • 04Your team is working hard, but still reacting more than leading.
  • 05Other-retailer playbooks aren't translating to Costco's economics, member focus, or planning rhythm.
  • 06The buyer story is being built from internal belief, not performance data and member insight.
At Costco scale, small inefficiencies don't stay small. They compound quietly until they become expensive.
Request a Growth Audit
Why this matters now

The cost is rarely one bad decision. It's the accumulation of many small ones.

Every shipment that's not optimized. Every program that's mispriced. Every markdown that could have been prevented. Every item story that isn't grounded in the member.

Each one looks manageable on its own. Across millions in revenue, those decisions compound.

By the time the issue becomes obvious, the margin is already gone, the buyer conversation is harder, and the team is left explaining results instead of shaping them.

The vendors who win at Costco long-term are not always the biggest brands. They are the ones who build the discipline early enough to protect the business as it grows.

The Solution

Build the Costco discipline your business needs before the next inflection.

We give multi-million-dollar Costco vendors the strategic and analytical support usually found inside much larger vendor teams.

01 — Visibility

Clear performance visibility.

Know where margin is being won, lost, protected, or quietly eroded — at the SKU, program, and channel level.

02 — Decisions

Better Costco decisions.

Make pricing, packaging, item, supply chain, and selling-story calls with stronger data and sharper Costco context.

03 — Capability

Internal capability that compounds.

Build the muscle inside your team instead of becoming more dependent on outside support over time.

04 — Execution

Execution support, not just advice.

Move from diagnosis to action across analytics, planning, buyer preparation, and cross-functional follow-through.

See how the Growth Audit works
Built on Costco-specific experience

Costco is not a normal retail account.

We bring more than a decade of Costco-focused experience from the vendor side, including work supporting Costco's largest vendor relationship. The discipline learned inside a scaled Costco operation now helps smaller vendor teams make better decisions — without recreating a large-enterprise machine.

10+
Years of Costco-focused work, vendor-side
3
Costco departments — Sundries, H&B, General Merchandise
200+
People trained on winning at Costco sustainably
5
Core workstreams: pricing, packaging, supply chain, item, story
Services

The right support depends on the pressure you're under.

i.

Costco Growth Audit

Best for
Vendors who need clarity before a buyer meeting, line review, renewal, or margin conversation.

A 30-day diagnostic that identifies where money is being left on the table — and what to do next.

You get
  • Margin, pricing, supply chain, member story, and org-readiness review
  • Async analysis plus three working sessions
  • Diagnostic summary and prioritized action plan
  • Clear recommendation on where to focus first
Request scope and fee
ii.

Fractional Costco Analytics & Strategy

Best for
Vendors whose Costco business is too important to manage reactively — but not yet ready for a full internal Costco team.

Ongoing strategic and analytical support alongside the senior leader who owns Costco.

You get
  • Weekly or biweekly business reviews
  • Performance visibility across items, programs, and financial drivers
  • Strategic planning and buyer-prep support
  • Execution tracking across sales, finance, ops, and leadership
Discuss fractional support
iii.

Targeted Costco Projects

Best for
Vendors with a specific growth, margin, item, research, training, or organizational challenge.

Focused project work to solve the issue in front of you.

You get
  • Pricing, packaging, and supply chain optimization
  • Item selection and selling story development
  • Costco member research
  • Team training and capability building
  • Costco org design and role sequencing
Talk through a project
In Practice

What this looks like in the business.

Apparel · Multi-SKU portfolio

Strong velocity, unclear profitability.

Challenge

Strong sales velocity, but unclear profitability drivers across the SKU portfolio.

Work

Analyzed pricing, program structure, item performance, and execution gaps.

Result

Double-digit revenue lift from pricing optimization — without slowing growth.

Consumer brand · Rapid growth

Growth was outpacing internal ownership.

Challenge

Decisions were becoming reactive as growth outpaced the team's structure.

Work

Built structured performance visibility across channels and SKUs, then developed a member-research-grounded selling story for the next line review.

Result

Better decisions, more controlled profitable growth, and a buyer story rooted in actual member feedback.

The Missing Middle

Not a broker. Not a full-time hire. The missing middle.

Most vendors feel stuck between two imperfect options: rely on a broker to manage the relationship, or hire an internal Costco team before the business is ready to carry the cost. There is a phase in between.

Option A

Broker

Outsourced relationship management. Useful early — limiting at scale.

Costco relationship
Managed for you
Performance visibility
Limited
Cost structure
Often tied to revenue
Speed to impact
Moderate
Internal capability
Stays outside
Dependency
Can compound
Option B

In-house team

Permanent Costco capability — high fixed cost, slow to build.

Costco relationship
Owned internally
Performance visibility
Varies
Cost structure
High fixed cost
Speed to impact
Slow to build
Internal capability
Builds over time
Dependency
Low
Recommended
The missing middle

Our approach

Own the relationship. Improve the economics. Build the muscle.

Costco relationship
Owned by you, strengthened with expert guidance
Performance visibility
Deep, data-driven insight
Cost structure
Flexible by scope
Speed to impact
Within 30–60 days
Internal capability
Built intentionally from day one
Dependency
Designed to graduate

We're built for vendors who want to own the Costco relationship, improve the economics, and build the internal capability to run the channel better over time.

Why we built this

Most Costco advisory creates dependency. Ours is designed for graduation.

We've seen what it takes to support Costco at scale: the data, the member insight, the planning rhythm, the financial discipline, the operational follow-through, and the cross-functional alignment behind the relationship.

We've also seen how hard that is for lean vendor teams. Many vendors already have the relationship. They care deeply about the brand. They are doing their best to serve Costco well — but they don't yet have the system underneath the business.

That is what we help build. Our goal isn't to sit between you and Costco. Our goal is to help your team get strong enough that you don't need us forever.

— Priscila "Pree" Silva Founder, Costco Growth Advisory
Priscila Silva, Founder
Frequently Asked

Questions vendors ask us first.

If you already have Costco business, at least two items, and a real ambition to grow profitably — yes.

This is especially useful when Costco has become too important to manage casually, but the business isn't yet ready to hire a full internal team.

A broker may be the right fit if you're early, trying to get into Costco, or need outsourced relationship management.

This work is different. We help you own the relationship, understand performance, and build internal capability so your team becomes stronger over time.

You can — and eventually you may need to.

But Costco expertise is limited, expensive, and slow to build. We bridge the gap until the business justifies permanent headcount, or strengthen the lean team you already have.

Both.

We diagnose the problem, build the analysis, support the strategy, and help move the work forward. We don't replace your team or manage the buyer relationship for you.

We can advise on entering Costco from stronger strategic footing, but the main offer is built for vendors already inside Costco who want to grow profitably.

You don't need a large-enterprise process. You need the principles that work at Costco: disciplined analytics, member-grounded strategy, strong item economics, and clear planning rhythms.

That is what we translate.

Ready when you are

Start with a clear view of your Costco opportunity.

If Costco is already meaningful to your business, the next step is understanding where profit is leaking, where growth is constrained, and what to fix first.

Most engagements start with a 30-day Costco Growth Audit.

Request scope and fee
We respond within one business day. No marketing list.